![]() I worked directly with their incredibly talented and diligent community manager, Victoria Tran. I was honored to be given the opportunity to be a consultant for their Kickstarter to help them develop their email marketing strategy. Boyfriend Dungeon Kickstarter: Week 1 Social Stats.Years in the making how kitfox games played the long game with Boyfriend Dungeon hype.For more information, check out these deconstructions that were written by the team. The team executed on so many levels and in so many channels it was a truly magical thing to behold. The game was funded within hours and when the Kickstarter ended 30 days later it earned 4x its initial goal. The Boyfriend fever even reached as far as general interest magazines like Gentleman’s Quarterly. The Kickstarter took the internet by storm and went totally viral on social media. On August 15th of 2018 the Kitfox team launched a Kickstarter for the game. ![]() It was originally announced back in October 2017. ![]() Boyfriend Dungeon is an indie game being developed by Kitfox Games about dating luxuriously beautiful weapons and then using them to fight monsters. ![]()
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